I got a chance to take another look at Nick Carr's post "The Great Unread" where he discusses the mistaken belief that blogging is the chance to have a megaphone and get lots of people to hear what you have to say.
Here is the comment I left (btw, the comments on this post are amazing, a true discussion)
Wow, there is something very important happening that this post is still relevant and commented on. That such a moment of insight can have significant staying power belies the ostensible transitory nature of blogging.
I think for a lot of us that permanency and the accumulation of our thoughts is one of the true values of blogging. I wrote a post a little back where I discussed why I still blog and I came to the conclusion that the real value of blogging was the creation of a record enabling people to find out what you think . Even if my daily audience is small, my total audience interested in what I am thinking is quite large over time. In our work with thousands of bloggers across the internet at Triggit we are starting to see that most bloggers are writing not for the megaphone that the fraud you describe promises but instead for the chance to have a back fence conversation. Blogging doesn't have to be about a huge daily readership to still be important.
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